Astros Press Release
Dancing with the 'Stros presented by Minute Maid to take place on Sunday, September 15 at Houston's House of Blues
First-time charitable event to benefit the Astros Foundation
On Sunday, September 15, after the Astros take on the Los Angeles Angels of Anaheim, Minute Maid will present Houston's first-ever Dancing with the 'Stros charitable event at Houston's House of Blues. This exciting new fundraising event features Astros All-Star second baseman Jose Altuve, pitchers Jarred Cosart and Dallas Keuchel, infielder Jake Elmore and outfielder Trevor Crowe, as they bravely shed their cleats and break out their dancing shoes. The five players will be paired with professional dancers to learn a routine in the dance style of their choice with a mere one hour of rehearsal, and then face-off in front of a panel of the toughest critics of all - their fellow Astros teammates.
This event will highlight the new strategic focus of the community partnership between Houston-based Minute Maid and The Astros Foundation to support an expansion of programming and outreach to at-risk youth by the official team charity's Urban Youth Academy. Details of the new partnership will be announced by Minute Maid on Sunday at the event.
In addition to all of the 2013 Astros players, the team's owners, coaches, executives and alumni will also be on hand, as well as Minute Maid executives and employees, Comcast SportsNet, generous sponsors, Astros fans and local charitable champions.
"Being the Naming Rights Partner with the Houston Astros since 2002 has allowed us to reach farther into the community than the four walls of Minute Maid Park," said Mike Saint John, president of Minute Maid. "Our community partnership with the Astros is Minute Maid's Grand Slam for Youth Baseball, which in the past has provided an opportunity for thousands of Greater Houston area youth to learn about and play baseball in a safe environment. This newly-expanded outreach with The Astros Foundation at the Urban Youth Academy will allow us to serve even more kids in the years to come."
Minute Maid's support of The Astros Foundation aims to increase free youth baseball and softball related programming with the official team charity's Urban Youth Academy program, including engagement with youngsters served by the Houston Parks and Recreation Department, at HISD public school KIPP Explore Academy and through occasional UYA-led clinics at local parks in disadvantaged Houston neighborhoods. In addition, the support will seek to leverage middle schoolers' love of baseball in order to increase math, science and literacy skills with a special worksheet contest next season at Astros games, as well as an increase in academic enrichment programming with group classes at the Urban Youth Academy in northwest Houston. The Astros Foundation also will collaborate with Minute Maid in the Houston-based company's 11-year-old Grand Slam for Youth college scholarship program.
"The Astros have long been proud to carry Minute Maid's name on our ballpark," said Astros President Reid Ryan. "Now with this expanded charitable outreach with the Astros Foundation, Minute Maid is once again stepping up to the plate and helping kids here in Houston. "
"Having managed Grand Slam for Youth Baseball with the Astros for the past 11 years, I have had the chance to see little kids literally grow up in our program, enjoying baseball and softball, graduating from high school and even receiving
our scholarships to go on to college," added Fred Arnold, Minute Maid's Community Outreach Manager. "Some of those young adults have returned to help us help the next generation of Grand Slam kids! That's what it's all about and it makes me proud to work with The Astros Foundation on the expansion of this program."
Supporting sponsors of Dancing with the 'Stros Presented by Minute Maid include Comcast Sports Net, Platinum Pools, Sysco Corporation, Capital One, Bill and Sara Morgan, Silver Eagle Distributors, Barefoot Wines, House of Blues, Lummis Transportation and other supporters.
Doors to the Main Music Hall at the House of Blues will open at 6:00 p.m. for a private reception, and the show will begin at approximately 7:00 p.m., subject to the end time of Sunday's 1:10 p.m. contest. Advanced ticket purchase is required, as tickets will not be available for purchase at the door to the event. Door prizes will also be given away during the reception prior to the show. Sponsorships and a limited number of individual tickets are available for purchase, and because this is a charitable fundraiser, a portion of the ticket price is tax deductible. Ticket information is available at www.astros.com/dancing or by calling 713-259-8851 before September 13.
Proceeds from this team-wide charitable fundraiser will benefit The Astros Foundation's Urban Youth Academy. The non-profit program provides free, year-round baseball and softball instruction as well as mentoring and leadership development training for at-risk and low-income youth at the UYA facilities in the Acres Homes neighborhood of Houston.
ABOUT THE ASTROS FOUNDATION:
The Astros Foundation is the official team charity of the Houston Astros. Led by Astros Owner and Chairman Jim Crane and his partners, the Astros Foundation seeks to harness the passion of baseball fans in our region to support our cornerstone charitable youth baseball and softball programs serving at-risk children and teens of Greater Houston. Those initiatives include the Astros Community Leaders program, the Astros Urban Youth Academy and the Astros RBI (Reviving Baseball in Inner Cities) league. The Executive Director of the Astros Foundation is Astros Sr. VP of Community Relations Meg Vaillancourt. For more information about the Foundation, please visit www.astros.com/foundation or email email@example.com.