"Pitch In, Help Out, Volunteer!" will strive to enhance the traditional high school curriculum by focusing on issues that challenge society and motivating students to get involved through volunteerism in their communities.
The joint program features special sections in The Classroom Edition with reprinted articles from The Wall Street Journal on key societal issues like child poverty and post-Katrina rebuilding along the Gulf Coast. The sections provide examples of teens and players volunteering and explains how similar initiatives can benefit students' local communities.
"This campaign extends The Wall Street Journal Classroom Edition's traditional charge of teaching about financial literacy and current events by providing students with the ability to take action and make a difference in their communities," said Mark Campbell, director of educational marketing and sales for The Wall Street Journal. "The Classroom Edition is a premier source of news for classrooms around the nation, and the message the Players Trust wants to convey to students fits perfectly with our editorial mission of increasing teens' awareness of the world around them."
An accompanying service-learning feature in the Classroom Edition Teacher Guide helps teachers incorporate this content into their curriculum through thoughtful discussions and skill-building activities.
"The Players Trust puts a large emphasis on community outreach programs that are committed to helping our society," said Mark Loretta, a Trustee of the Players Trust and an infielder with the Houston Astros. "By partnering with The Wall Street Journal Classroom Edition, we are able to reach more students than ever before and get them actively involved in their communities."
The project is being underwritten by the Major League Baseball Players Trust, a charitable foundation formed by Major League baseball players in 1996 that donates more than $1 million annually and initiates broad-based programs such as the above mentioned Action Team.
Tony Clark, also a trustee, noted that the Wall Street Journal partnership is a logical extension of the Trust's successful Action Team program to promote volunteerism.
"Major Leaguers worked with Volunteers of America to create the Action Team youth volunteer program, which inspires and trains the next generation of community volunteers," said Clark, a first baseman with the Arizona Diamondbacks. "The Wall Street Journal Classroom Edition takes the Action Team into high school classrooms across the United States, delivering an important message to students: If we care, act, and inspire we can change the world."
For more information, please visit wsjclassroom.com or www.mlbplayers.com/actionteam.